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Daily Archives: June 10, 2018

Thinking Fast And Slow – Don’t Kick The Ball Back

Innovation TechniquesBy Tim HamptonJune 10, 2018

System 1 and System 2 I recently read (actually listened to in the car) the book Thinking, Fast and Slow by Daniel Kahneman. In it Kahneman describes two modes of thought. What he calls “System 1” is fast, instinctive and emotional, whereas “System 2” is slower and more logical. For most of us, driving to a…

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