What will you learn?

This course will explore new ways of looking at problems through empathy and collaboration. Innovation starts with people, putting human needs at the centre of each design decision.

In order to be successful an idea needs to be desirable, feasible and viable. It must truly meet a human need, be practical to produce, and succeed in the marketplace.

Who is this for?

Are you designing products? Embarking on an office reorganization or renovation? Producing new online services? Devising new systems to deliver existing services with greater efficiency?

A human centred approach will give you the confidence to commit resources, time and funds to your ideas, knowing they will be welcomed by the people engaged by your products and services.

What’s the end result?

This is a hands on workshop. Every participant will leave with the skills to lead the design of products and services that benefit the customer, the company and the people who make up the company.