Indiegogo – Sobro Smart Side Table

“Your life, reimagined” That’s how the team at Storebound describe their jack-of-all-trades side table. Certainly it captured the imagination of crowdfunders at Indiegogo. 2472 backers have already contributed $1,093,451 USD to this project which originally only sought $50,000 in funding – and there are 20 days left! Innovations SCAMPER – Combine The Sobro side table combines…

Kickstarter Project: Heated Down Jacket

Incredible response This Kickstarter project received $1,330,293 in pledges and 6,480 backers, far exceeding its original goal of $100,000.  The product The primary innovations here are the merging (Principle 5 – Merging) of a down jacket with a battery-operated heating system. Principle 6 – Universality is also at play, as the same battery can be…

The Stupendous Splendiferous ButterUp

Like buttah! This 2014 Kickstarter project raised AU$ 360,286 (the Canadian and Australian dollars are very close to parity), dwarfing its original AU$ 38,000 goal with 15,251 backers. The Stupendous Splendiferous ButterUp butter knife has small built in grater holes that cuts the butter into thin curls. This makes the butter easier to spread and because it has a…

Kickstarter Project: iPod Nano Watch Band

A simple idea This project merges (Principle 5 – Merging) the do-anything screen (Principle 6 – Universality) with a watch band, making a smartwatch the year before the release of the Apple Watch. It’s another example of a Kickstarter project that met with great success with $942,578, pledged of $15,000 goal and 13,512 backers. What else? One of the…